However, the issue that many people face is that they either don't know how to edit videos for Instagram or don't have the right set of tools to create high qualities videos. We at InVideo also rely heavily on videos for our Instagram channel to build the brand and increase our reach. Earlier in 2021, Adam Mosseri announced that Instagram is no longer just a photo-sharing app and that they will be focusing a lot more on video content, making it obvious that brands and creators would need to do the same if they wanted to keep growing on the platform.
It’s no secret that Instagram has shifted its focus toward video content.
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